Throughout the 19th century, De Beers effectively maintained a monopoly on the global diamond mines: the cartel would stockpile diamonds, limit supply, and drive up demand and costs. De Beers also began an aggressive marketing campaign to promote diamond engagement rings. The brand pushed out the longstanding tradition of ruby and sapphire engagement ring and replaced it with an overwhelming demand for diamond rings.
This fever-pitch demand, coupled with the De Beers-controlled limited release of diamonds, increased the overall cost of diamonds. But, before you admonish yourself for being duped by clever marketing propaganda, understand that diamonds have long been considered a valuable stone.
Ancient Greeks revered the indestructible stone and believed it to have mystical powers. For centuries, diamonds have been worn by royalty and noblemen as a status symbol. And diamond engagement rings have been traced all the way back to when the Austrian Archduke Maximilian proposed to Mary of Burgundy with a diamond ring.
Diamonds are undeniably a dazzling, brilliant and mesmerizing stone and worthy of awe. Where a one-carat diamond falls in this range will depend mainly on its cut, color, clarity, and carat. Keep this in mind if you are shopping on a budget. For instance, if color is not very important to you, stay within your price range by choosing a diamond with a slightly lower color grade.
The diamonds that are found in most jewelry stones can cost you hundreds or thousands of dollars, but there are also diamonds that are worth millions. These diamonds are unbelievably expensive, but fortunately, most diamonds will not set you back millions or billions of dollars. You will have no trouble finding a stunning diamond that is well within your price range! They have a huge impact on the price of each individual diamond. The clearer the diamond, the higher its value, however poor diamond colour can be partially concealed by other features such as clarity or fluorescence.
Clarity Entirely flawless diamonds are so rare that most jewellers have never seen one, but the fewer imperfections a diamond has, the higher the clarity grade. Carat The carat is the most well-known feature of a diamond and refers to weight. Larger diamonds are rarer than smaller ones and are therefore valued more highly.
It affects the light dispersion. Diamond cutting requires precision and craftsmanship. The more light that the diamond reflects, the more it will sparkle. DeBeers has ownership of the top diamond mine in the world.
They also own some of the largest diamond mines around. Because of this, they are able to have a big influence on the diamond industry. After a brief history about the diamond, it is important to understand the many ideas that suggest why diamonds are so coveted. It is one of the most admired stones on the planet earth and has been one of the most sought after jewels for thousands of years.
From the diamonds that are being mined today, only about 50 percent are thought to be high enough quality to be sold on the diamond market.
Many skilled experts will handle a diamond before it makes it to the one that is coveting such a precious stone. Its journey will have been through about four continents and the lives of hundreds of people and families.
Until the 15th century, kings were the only ones allowed to wear diamonds as it was considered to be a symbol of strength and courage. Those who wore diamonds where thought to be invincible. Over the years the diamond has become better known as the ultimate gift of love.
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